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News Today: November 3, 2017

Following are the marketing-related news we found most interesting today.

  • Social media bots – the current investigation into how false profiles and social platforms were used to influence the 2016 U.S. presidential election by creating misinformation, misdirection, and worthless engagement may result in a crackdown on bots and fake activity, ultimately leading to improved data and transparency for social metrics (source: Social Media Today)
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