content marketing

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Digital Marketing News: September 10, 2018

You can rely on us to keep you up-to-date on the latest Web-related updates, digital marketing news, best practices, and industry trends. Following are the ones we wanted to bring to your attention today. Content Marketing Freelance writers—Manage your time wisely: balance work you do for clients with your own marketing and marketing education, schedule …

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Digital Marketing News: August 6, 2018

You can rely on us to keep you up-to-date on the latest Web-related updates, digital marketing news, best practices, and industry trends. Following are the ones we wanted to bring to your attention today. Content Marketing Brand awareness—Establish and build awareness of your brand to foster trust, build brand equity (value), gain a loyal audience, …

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Digital Marketing News: July 2, 2018

You can rely on us to keep you up-to-date on the latest Web-related updates, digital marketing news, best practices, and industry trends. Following are the ones we wanted to bring to your attention today. Content Marketing Content marketing insights—Monitor competitors’ content marketing efforts to see what your audience is responding to, thus gaining insight into …

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Digital Marketing News: May 10, 2018

You can rely on us to keep you up-to-date on the latest Web-related updates, digital marketing news, best practices, and industry trends. Following are the ones we wanted to bring to your attention today. Content Marketing B2B vs. B2C personalization—Business-to-business (B2B) marketers tend to apply personalization to emails and websites more than business-to-consumer (B2C) marketers, …

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Digital Marketing News: May 5, 2018

Following are the marketing-related news that we found most interesting today. Content Marketing Content marketing on Reddit—Before you share content to drive traffic to your website, research relevant subreddits, look at most-asked questions on topics of interest, and contribute to communities. (source: Buzzsumo) Digital Marketing Digital marketing in 2018—most organizations see content as business asset, B2B …

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Digital Marketing News: March 20, 2018

You can rely on us to keep you up-to-date on the latest digital marketing news, best practices, and industry trends. Following are the ones we found most interesting today. Content Marketing Content road map—Figure out the right content creation model for your organization (i.e., dedicated writers vs. freelancers, internal subject matter experts vs. external contributors), …

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