What Is Content Management?

Large companies usually know what the term “content management” means, but not so many small-business owners or start-up entrepreneurs. Well, folks, it’s all about information. Content management comprises processes and technologies for the collection, maintenance, and publishing of information — whether online and/or in print. How do you do content management? You manage content with a content management system (CMS) such as Adobe Experience Manager (AEM), OpenText TeamSite, or WordPress.…

Welcome to Mendo Digital

Today is our opening day. Mendo Digital is a digital marketing agency, serving small to mid-sized enterprises throughout the U.S. with website development, content management, search engine optimization (SEO), search engine marketing (SEM), pay per click (PPC), social media, and analytics. Oh, no, yet another digital marketing agency? Quite honestly, we agonized over the “should-we” vs. “shouldn’t-we” and finally decided that there was space for one more. So here we are!…