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Why Prioritize Search Engine Optimization in Your Marketing Strategy

It’s a fact that companies must continuously adapt to remain competitive, and one of the most effective ways to do this is by prioritizing search engine optimization (SEO). No longer a mere add-on to a marketing strategy, SEO has become a critical component that can significantly impact an organization’s visibility, credibility, and bottom line. That’s why companies need to pay more attention to SEO.

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Frustrations of a Small Business Owner: Why Isn’t My Website Getting Traffic or Increasing Revenue?

As a small business owner, you’ve invested time and resources into creating a website that represents your brand and showcases your products and/or services. However, despite your efforts, you find yourself scratching your head, wondering why your website isn’t attracting the traffic you anticipated or translating into increased revenue.

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Happy New Year 2024

It’s a fact that companies must continuously adapt to remain competitive, and one of the most effective ways to do this is by prioritizing search engine optimization (SEO). No longer a mere add-on to a marketing strategy, SEO has become a critical component that can significantly impact an organization’s visibility, credibility, and bottom line. That’s why companies need to pay more attention to SEO.

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Is Your Small Business Struggling to Survive?

No one enjoys “challenges” of struggling to survive. 2020, unfortunately, has proven to be a tough year… and it’s not over yet. Besides the COVID-19 pandemic health risks and shelter-in-place regulations that have affected us financially and socially, we’ve had to deal with fires, hurricanes, and a divisive political climate. Small businesses have been hit

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Best Social Media Marketing Tools for Business

Today companies can take advantage of the best social media marketing tools for business. Most of these social media tools offer free trials—some for 14 days and others for 30 days. Following are the tools we’ve tried out and recommend to our clients. Scheduling / Posting Buffer—plan, collaborate, and publish content on social media with

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Digital Marketing News: January 13, 2020

You can rely on us to keep you up-to-date on the latest digital marketing news, best practices, and industry trends. Following are the ones we found most interesting today. Content Marketing Content strategy – Plan content so that it meets business needs, understand your audience’s needs and wishes, and share your strategy with your team

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Green Web Hosting

Are you concerned about climate change? Do you know that servers such as those that host websites consume enormous amounts of energy and are powered by fossil fuels? And are you willing to do your part to help the environment by choosing “green” web hosting? What Makes a Web Hosting Company “Green?” “Green” Web hosting

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Digital Marketing News: January 6, 2020

You can rely on us to keep you up-to-date on the latest digital marketing news, best practices, and industry trends. Following are the ones we found most interesting today. Content Marketing AI – Use artificial intelligence (AI) tools to help with your content marketing tactics: Atomic Reach – analyzes content to improve readability, emotion, and

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Digital Marketing News: December 2, 2019

You can rely on us to keep you up-to-date on the latest digital marketing news, best practices, and industry trends. Following are the ones we found most interesting today. Social Media Marketing 2020 Predictions from Experts Businesses will need to “humanize” their brand due to increasing inroads of artificial intelligence (AI) – prediction by Carlos

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